Rocky Brands, Inc. Coupons & Deals

Quality Footwear Heritage Since 1932

Rocky Brands, Inc. stands as one of America's most trusted names in performance footwear, with a legacy that spans over nine decades. Founded in 1932 in Nelsonville, Ohio, the company has grown from a small regional bootmaker into a global enterprise serving more than 70 countries. What began as the William Brooks Shoe Company has evolved into a family of iconic brands that equip workers, outdoor enthusiasts, and western lifestyle devotees with footwear built to last.

A Family of Trusted Brands

Rocky Brands operates as the parent company for several distinguished footwear brands, each serving specific customer needs. Georgia Boot delivers rugged work boots designed for demanding job sites and tough conditions. Rocky Boots specializes in outdoor, hunting, and duty footwear for those who work the land or serve their communities. Durango brings authentic western heritage to life with boots that blend traditional craftsmanship with modern comfort. Additional brands in the portfolio include Lehigh Safety Shoes and Michelin footwear, ensuring comprehensive coverage across work and lifestyle categories.

Built by People Who Understand Hard Work

The company prides itself on being customer-focused in the truest sense—their team members are the very people who wear their products. This multi-generational workforce understands what it means to depend on quality footwear day in and day out. With approximately 400 employees at the Nelsonville headquarters and over 2,800 worldwide, Rocky Brands maintains both manufacturing excellence and product innovation. The company operates its own factory in Rock Island, Illinois, alongside international production facilities, ensuring quality control throughout the manufacturing process.

Innovation Meets Tradition

Rocky Brands combines time-honored bootmaking traditions with cutting-edge technology and materials. Their relentless focus on innovation drives the development of comfortable, durable footwear that enhances life's experiences—whether on the job site, in the field, or on the ranch. From waterproof membranes and advanced insulation to slip-resistant outsoles and ergonomic designs, each product reflects decades of expertise and customer feedback.

Commitment to Community and Quality

As a publicly traded company on NASDAQ under ticker symbol RCKY, Rocky Brands remains committed to its founding values: producing quality products, supporting local communities, and maintaining strong partnerships with retailers and customers alike. Their dedication to American manufacturing, combined with strategic global distribution, positions them as a leader in the footwear industry while staying true to their Ohio roots.